Content Curation

How to Build A Massive Following with Effective Content Curation

Effective Content Curation

Content curation is a topic that receives a lot of attention on social media. But what does it actually mean, and where do you begin? How does one begin to curate content? In this post, we will discuss the different types of content and how to go about curating them effectively. We’ll also go over some guidelines on how to determine what is effective content (and what isn’t). Finally, we’ll share some useful tips on how you can build a massive following for your content.

The internet is full of content. Today’s challenge is not to find internet users looking for information but to find quality content that internet users can trust, learn and share. This includes the ability of marketers to attract loyal subscribers. The build-up of content helped NextDraft’s Dave Pell build an email list with over 160,000 subscribers, winning Maria Popova BrainPickings with over 350,000 Twitter followers and over 150,000 email subscribers. Rand Fishkin also helped Moz gain 374,000 followers from her Twitter audience.

So, it’s no surprise that 68% of marketers use content management as a content marketing strategy, according to a report by the Content Marketing Institute and MarketingProfs. However, it is not quality content that can be easily treated.

This article explains how to find the best content, how to keep it shareable, and the best tools to help you get the job done.

Discover great content

This step involves a lot of work and is probably the hardest to crack. Most content curators share good content that everyone shares, or average content that no one reads. Your task is to find the sweet spot. It’s about finding content that people will enthusiastically absorb from undiscovered sources. In this part, we look at four main sources for finding content that distinguishes great curators from good curators.


A community is a virtual meeting place for like-minded people who share content that interests them. sounds fun? That is! Communities give you access to a lot of content related to this article, in which you are interested, in one place, and you can instantly see how the content resonates with your audience.

Here are some instances of well-known communities.


Reddit is a community of some of the most active online users. Every day, millions of people visit the site to discuss, debate and share content ranging from music to entertainment to politics. Accessing Reddit requires no special software and can be performed without any network connection. 

To be successful on the website, you should familiarize yourself with its structure and be prepared for unexpected challenges. You may wish to subscribe to specific SubReddits to receive notifications about new posts or improvements to the site as they are announced. This will help to be ready for any issues that may arise.

The best hack into this community is a subreddit where users discuss a specific topic. These areas make for an amazing place to share content and can market your website to the Reddit community.


Quora is a question and answer website that allows thousands of people to ask questions about a variety of subjects. It has one of the most active communities on any site online. Thousands of users answer Quora questions every day, and the site has over 100 million members. These questions can be anything from how to clean your teeth to which star sign is the best for you to follow. The site is owned and operated by a college classmate and YouTube star Alexander C. It’s safe to say that Quora is a social media favorite among teens and young adults alike.

Quora has an innovative monetization strategy that relies on paid campaigns and sponsored posts that target specific geo-local groups of users.

Niche Communities

This is a list of the best niche communities for learning new things, growing as a person, or giving back. This doesn’t mean that clickbait blogs or startup communities are going to be on this list (although some may surprise you). Each one of these sites has good information, but they’re all appealing to different people. To me, a great community is one that has real value and enjoyment for its members. A great community also has a clearly defined purpose and vision, so that when you visit the site, you don’t just want to leave but stay. For these reasons and more, I’ve selected the sites below that I think are worth checking out.


Email is one of the most popular ways to access and use email, and a carefully crafted newsletter is a source of interesting links and news. Newsletters go one step further than the community. Instead of collecting and providing the most popular links, we go through our newsletter.

Now, the purpose of the newsletter is to copy and post a link to it, instead of discovering new sources, blogs, and websites you don’t know about. You may be tempted to share one or two great articles, but don’t get used to it.

Here are some good newsletter examples you might want to use.


Dave Pell, the author of Next Draft, calls himself an “Internet editor.” His newsletter often contains the 10 most important links of the day, along with interesting views. Emails are full of relevant, interesting, and unique news on topics as diverse as politics, entertainment, and business.

Swipe File

SwipeFile is my favorite newsletter for “those who want more work”. It contains interesting links on topics such as business, self-improvement, productivity, and generally good content. Overall, I think this newsletter is a great source for new websites, blogs, and writers to take note of.

Content Curation Tools

Content curation tools can transform the way your website is perceived. When people see the right content at the right time, they trust Google and respond with more search traffic. The content consists of different parts — such as videos, images, blog posts, and videos with sound files. Each piece is useful for a certain audience based on their interests and values — but how can you assemble all this information in one place? 

Content curation tools such as Awake Media develop algorithms that identify. Content curation tools help you discover new and useful content.


If you’re looking for a way to help curate the very best content online, then Feedly is a great option for you. The content curation tool offers powerful tools for finding and correlating various sources of information. This can be something as simple as finding out which blog post cited an interesting source, or finding out which social media post referenced a competitor’s blog post as part of a larger effort to monitor competitive strategy.

Feedly is a website discovery application that provides you with a continuous feed of high-quality blog articles. It is designed to help simplify your browsing experience in easily discoverable places.


Nuzzel is a mobile app for curating story ideas, content, and information in real-time. With the Nuzzel app, you can discover the latest stories, videos, and images happening around you. The Nuzzel team is made up of journalists, designers, developers, and data analysts who love to curate great content.

Nuzzel has been helping customers curate their blogs for years. We know how important content is if you want your blog to reach its potential. That’s why the team has spent the last 3 years building the best possible tools for our users. The result is easy to use, powerful, and incredibly valuable.

Letter list 

If you’re running a blog or website, there is a way to make your content even better. It’s called letterlist content curation. If you love reading list postings from bloggers, then you may want to set up a system to automatically pull their latest content for you. This could help make your browsing much more enjoyable. Or, you could just use this list posting service for free. It’s up to you.

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